The challenge

BDMG needed to create a new format for its annual results meeting. The event was once held in a party format, then became a more formal meeting event. In this edition, it was necessary to align a format suitable for distancing.

​

The result

A new format focused on a dynamic experience broadcasted on BDMG's Youtube channel. Inspired on a TV show format, hosted by Laura Lima, the event was conducted through three locations.

• the main stage, with a screen for presentations by the president and directors;

• interaction area, with the reading of the team's comments and moments where the president of the company would chat with guests and employees;

• the music stage with a band formed by winners of "BDMG Instrumental" a music festival sponsored by BDMG.

 

Lessons learned

Executing highly complex scripts, optimizing internal areas, and assertively meeting urgent demands.

​

I did:

​#executiveproduction

 

Credits

Client: BDMG

Period: 2021

Photo credit: Léo Lara